I'll be at Forrester's Consumer Forum most of next week hearing marketers from leading consumer brands and Forrester analysts discuss ways to keep ahead of tomorrow's consumer. I'm sure the economy (and perhaps the upcoming election) will be a recurring theme and I look forward to hearing how today's consumer marketers are dealing with slumping sales, rising costs and fickle consumers.
I plan to blog and Tweet while at the event, so if you'd like to follow along at home, check back here for daily recaps or get up-to-the-minute reports from Twitter (@michellebb).
Monday, October 20, 2008
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